At Myra Marketing, we manufacture our nail polish lacquer base entirely in-house, starting from raw chemical components rather than using pre-made or outsourced formulations. This complete control over the base allows us to engineer custom formulations at a molecular level, ensuring safer, cleaner compositions free from harmful solvents such as acetone, toluene, and methanol. By developing the base internally, we are able to optimize viscosity, flow, pigment absorption, and gloss levels based on specific brand requirements. Our advanced dispersion process ensures higher pigment concentration, uniform color stability, and smooth application without issues like streaking, sagging, or flooding. Using specialized wetting and dispersing agents—including UG additives—we prevent pigment separation during storage, especially for shades containing carbon black, titanium oxide, or deep blue tones. This results in superior suspension performance and consistent shade uniformity throughout product shelf life.

Since we don’t rely on any third-party manufacturers, we maintain full traceability and quality assurance across every production stage, from material sourcing to final packaging. Our internal production system allows us to offer flexible customization including finish type (matte, gloss, shimmer, gel-look), drying time, opacity level, and wear resistance. We work closely with private label brands, beauty startups, and large cosmetic distributors to develop exclusive formulations tailored to their market positioning. Our automated filling and packaging systems ensure hygiene, accuracy, and brand-ready output at scale. At Myra Marketing, in-house manufacturing isn’t just a process—it’s our commitment to authenticity, consistency, and innovation. By controlling the formulation from its origin, we empower brands to launch premium nail polish products with performance, quality, and trust built into every bottle.